Marketing Manager📣 Job Ad

Join Reckitt as a Trade Marketing Manager in Jeddah!

At Reckitt, we are dedicated to creating a cleaner, healthier world through our top-tier hygiene, health, and nutrition brands. Our Sales teams are pivotal in building shared success with our customers, working to make access to high-quality products a reality both in stores and online.

About The Role
As the Trade Marketing Manager, you will develop impactful strategies to elevate our sales and market presence. You will be responsible for:

• Driving trade marketing strategic initiatives within the Country Sales team.
• Interacting with sales field force, Marketing, and Supply teams.
• Managing distributor claims and costs of trade promotions.
• Conducting internal audits of key customers and reporting variances in trade expenditures.

Experience Required
You must be a Saudi National and possess:

• A minimum of a bachelor's degree in a business-related field.
• At least 4 years of experience in FMCG sales, trade marketing, or marketing.

Skills for Success
We are looking for someone with strong capabilities in trade marketing, field sales management, eCommerce, and customer insights, among other skills.

What We Offer
At Reckitt, we are committed to supporting our employees at every step of their career while promoting mental health and well-being. We offer a variety of benefits in line with local market standards to reward your contributions and successes.

About the Role:
The Client:
Our client is a leading multinational company based in Jeddah. We are on the lookout for an experienced Marketing Manager to drive brand growth and enhance market leadership in the Food & Beverage sector across KSA.

The Role:
As the Marketing Manager, you will play a critical role in shaping and executing the marketing strategy across KSA, with a strong focus on the Food & Beverage category. You will lead innovative marketing campaigns, manage brand positioning, and ensure consistent delivery of high-impact marketing initiatives. The key responsibilities would revolve around:

• Develop and implement a comprehensive marketing strategy aligned with business objectives to drive brand growth and market share.
• Lead, mentor, and inspire the marketing team, fostering creativity, collaboration, and high performance.
• Oversee integrated marketing campaigns across digital, social media, events, and traditional channels.
• Conduct market research and analyze consumer insights to identify trends, opportunities, and competitive dynamics.
• Manage brand positioning, ensuring consistent messaging and strong visibility across all touchpoints.
• Collaborate closely with sales, product, and commercial teams to ensure marketing initiatives support business objectives.
• Track, measure, and report on marketing performance, optimizing campaigns for maximum ROI.
• Manage budgets and allocate resources effectively to achieve marketing goals.

The Ideal Candidate:
Proven track record of 6–8 years leading marketing in the KSA market, with strong experience in the Food & Beverage category. Exceptional leadership and team management skills, with experience building and mentoring high-performing marketing teams. Strong strategic thinking and ability to translate insights into actionable marketing initiatives. Excellent communication, presentation, and stakeholder management skills. Experience in digital marketing, brand management, and integrated marketing campaigns. Results-driven with a focus on achieving measurable impact in a fast-paced, competitive environment. Proficient in leveraging market data, consumer insights, and analytics to guide decision-making and marketing strategy.

Job Overview:
We are looking for a creative and experienced digital marketing expert in the restaurant field to lead and implement digital marketing strategies aimed at increasing brand awareness, attracting customers, and boosting sales. The individual will be responsible for managing online advertising campaigns, enhancing the restaurant's presence on social media platforms, and increasing customer engagement through digital channels.

Main Responsibilities:

• Managing Social Media:
  • Creating and implementing content strategies to attract followers and increase engagement on platforms such as Instagram, Facebook, Twitter, TikTok.
  • Managing paid advertising campaigns on social media platforms.
  • Monitoring and analyzing campaign performance and providing regular reports.
• Search Engine Optimization (SEO):
  • Improving the restaurant's website to increase its visibility in search engine results.
  • Managing advertising campaigns through Google Ads.
  • Analyzing keywords and creating SEO-compliant content.
• Content Management:
  • Creating engaging and brand-relevant content such as food photos, videos, and promotional posts.
  • Planning and executing seasonal or special offer marketing campaigns.
• Customer Relationship Management:
  • Interacting with customers through social media platforms and responding to comments and inquiries.
  • Managing loyalty programs and promotional offers via email or apps.
• Data Analysis:
  • Using analytics tools like Google Analytics to track and optimize campaign performance.
  • Providing regular reports on digital marketing performance and suggesting improvements.
• Collaboration with Other Teams:
  • Working with the kitchen team and customer service team to ensure marketing messages are consistent with the customer experience.
  • Coordinating with designers and developers to improve user experience on the website and applications.

Required Skills and Qualifications:

• Education and Experience:
  • Bachelor's degree in marketing, communications, or a related field.
  • At least 5 years of experience in digital marketing, with 2 years in the restaurant sector.
• Technical Skills:
  • Proficiency in digital marketing tools such as Google Ads, Facebook Ads Manager, Instagram Ads.
  • Good knowledge of analytics tools like Google Analytics.
  • Strong understanding of SEO and SEM strategies.
  • Ability to use simple design tools like Canva or Adobe Creative Suite.
• Personal Skills:
  • Creativity and the ability to come up with attractive marketing ideas.
  • Excellent communication skills, both written and verbal.
  • Ability to work in a fast-paced environment and multitask.
  • Interest in the latest trends in the restaurant and digital marketing fields.

Conditions:

• 5 years of experience in digital marketing and 2 years in the restaurant or food and beverage brand sector.
• Experience in SEO, Google Ads, and SEM.
• Familiarity with Customer Relationship Management (CRM) programs.
• Understanding of email marketing strategies.